John Eaton

Client Commercialization Strategist, Macomb-Oakland Incubator

North America

background with over 20 years of B2B market research, innovation, product development, design thinking and strategic planning. Acquired an eclectic body of work across several industries with regional start-ups, small businesses and multinationals including Northrop Grumman, IHS Global Insight and Johnson Controls. Current role supports early-stage startups and entrepreneurs, client leverages Michigan’s entrepreneurial ecosystem to help their ideas take shape, their products succeed, and their businesses thrive in in SE Michigan. Holds a BA from Western Michigan University in Art and Journalism, is a certified New Product Development Professional through the Product Development Management Association (PDMA) and received a Business Incubation Management Certificate from the International Business Innovation Association (InBIA).

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